Whether you're clearing out your jewelry box, parting with old pieces you no longer wear, or exploring how to turn gold into cash, selling your gold can be a smart and rewarding decision. At Martin Busch Jewelers, we make the process easy, transparent, and tailored to your needs—right in the heart of New York City’s Financial District.
In this guide, we’ll walk you through what to expect when selling gold, how to prepare, what factors influence value, and why working with a trusted, local jeweler makes all the difference.
Why Sell Gold Jewelry?
There are many reasons people choose to sell their gold:
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You have broken or outdated pieces collecting dust
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You’ve inherited jewelry that doesn’t fit your style
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You want to reinvest in a custom piece or something new
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You’re looking for extra cash or to clear financial clutter
Whatever your reason, understanding the process ensures you get the best possible experience—and return.
Where to Start: Know What You Have
Before visiting a buyer, take stock of what you’re working with. Not all gold is created equal, and understanding the basics will help you ask the right questions:
1. Check the Karat Marking
Gold purity is measured in karats. The higher the karat, the more gold content the piece has.
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10K gold: 41.7% pure gold
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14K gold: 58.3% pure gold
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18K gold: 75% pure gold
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24K gold: 99.9% pure gold
Look for a small stamp on the inside of a ring or on the clasp of a necklace or bracelet.
2. Weigh Your Pieces
Gold is typically valued by weight. While we’ll handle the weighing for you, having a general idea of the weight helps set expectations.
3. Consider the Jewelry’s Condition
If the piece is designer, antique, or in excellent condition, it may be worth more than its melt value alone.
Explore our Jewelry Redesign Services if you’re unsure about selling but want to breathe new life into a piece with sentimental value.
What Affects the Value of Gold?
When you sell gold, the price you’re offered will depend on several factors:
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Current Market Price – Gold prices fluctuate daily. A reputable buyer will assess your items based on the current rate per gram.
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Purity & Weight – As noted, karat and total weight are key indicators of value.
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Resale Potential – Certain pieces may have additional value due to brand, design, or desirability.
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Condition & Gemstones – Jewelry with intact gemstones may be appraised as-is or offer additional value if repurposed.
Get an expert evaluation at Martin Busch Jewelers for a fair and accurate assessment of your gold items.
How to Sell Your Gold: The Process at Martin Busch Jewelers
We aim to make the gold-selling experience stress-free and rewarding. Here’s what to expect when you bring your gold to us:
Step 1: Schedule a Visit or Walk In
Stop by our store or book an appointment online to ensure personalized service.
Step 2: In-Store Evaluation
Our experienced team will examine your items, weigh them, test their purity, and evaluate any stones or unique characteristics.
Step 3: Get an Offer
You’ll receive a transparent, no-obligation offer based on the current gold price and your item’s details.
Step 4: Accept and Get Paid
If you accept the offer, we’ll complete the transaction on the spot and issue payment immediately.
Have questions ahead of time? Contact us for details before your visit.
What Kind of Gold Do We Buy?
We purchase a wide variety of gold items, including:
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Broken chains or bracelets
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Single earrings or unmatched sets
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Gold class rings
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Outdated or worn gold jewelry
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Gold coins and bullion
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Estate gold pieces
Even if you’re unsure whether your items qualify, we encourage you to bring them in. Our team will gladly assess them with no pressure to sell.
When to Sell Gold
Timing matters. While the gold market can fluctuate, some ideal times to consider selling include:
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When market prices are high
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During spring cleaning or downsizing
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Ahead of major financial goals (weddings, travel, home improvements)
At Martin Busch Jewelers, we always stay informed about gold prices and can advise you if it’s a particularly favorable time to sell.
Thinking Beyond a Sale: Custom Jewelry Options
Selling your gold doesn’t have to mean saying goodbye to sentimental value. Many clients choose to use the value from their old pieces to create something new and meaningful.
Try our Custom Jewelry Design Services to transform your gold into a brand-new piece that fits your style today.
Whether it’s turning your grandmother’s bracelet into a modern ring or designing a pendant from multiple family pieces, we offer full-service design and craftsmanship.
Why Sell Your Gold to Martin Busch Jewelers?
With over 60 years of experience serving the Financial District and beyond, Martin Busch Jewelers is a trusted name in both buying and creating fine jewelry. Our approach is:
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Transparent: We walk you through every step
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Experienced: Our team offers decades of professional jewelry knowledge
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Customer-First: No pressure, no gimmicks—just honest service
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Local: We’re part of your community, not a faceless online service
Visit us at 85 John Street, New York, NY 10038. Or explore our website for more information.
Final Thoughts: Selling Gold Can Be Simple
When handled with professionalism and care, selling your gold can be a surprisingly satisfying process. Whether you’re ready to let go of the past or reimagine it in a new form, the team at Martin Busch Jewelers is here to help every step of the way.
Ready to get started? Schedule your appointment today or stop by to speak with our team in person.